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Study with us no matter where in the world you are.

Discover the key principles of financial and management accounting & how to manage accounting reports; explore risk and contingency management, crisis management & crisis planning; learn about service quality management including customer behaviour; understand marketing management for hospitality, from basic marketing concepts through to advanced marketing management.

program

Supported Online Learning

This program is delivered in an pre-recorded (asynchronous) format where a dedicated lecturer facilitates learning each week. Students can review the lecture at a time that suits and are guided through weekly activities, readings and course materials to achieve the learning outcomes. Live (synchronous) sessions are organised as needed, and lecturers adopt a highly personalised coaching approach. This format of learning is suitable for students who are independent learners and require a high degree of flexibility.

All required resources, including textbooks, for selected units are provided within each class on the learning platform. Students also have access to a range of academic skills supporting resources, academic databases for research and are also invited to program-wide drop-in sessions and socials during the term.

program

Potential Careers

Potential career paths and employment prospects include working in a variety of different positions in customer experience, finance management, revenue management and sales and marketing.

Certificate Details & How to Apply

  • Term Dates and How to Apply

    TUITION FEE:

    Full price AU$13,860 for Australian students OR AU$16,648 for International students. 30% scholarships available.

     

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  • Scholarships

    30% Scholarship:

    30% scholarships available for domestic and international students. Students must enrol in at least one subject to be eligible. FEE-HELP is available with this offer, for eligible domestic students.

     

  • Course Structure (4 units)

    Course learning outcomes may be assessed via submission of a range of assessment tasks including problem-solving exercises, online tests and examinations, reports, research assignments and group projects.

    1. Accounting for Management:
    This unit provides an overview of the accounting material needed to support managers in the making of decisions, combining the necessary amount of financial accounting knowledge to serve as foundation for using managerial accounting techniques. The unit gives background information about the regulatory context of financial accounting, covering the relevance and significance of fundamental accounting conventions and the requirements of financial reporting through the financial statements. Analyses then lead into managerial accounting techniques that can inform business decisions, covering cost assessments, revenue optimization techniques, and analysis of financing decisions. The unit will enable managers to communicate with an accounting professional and to analyse and interpret accounting information.

    2. Risk and Contingency Management:
    Risk Management of organisations is about minimising adversity and maximising the probability that business can continue to operate in periods of unavoidable adversity. This unit examines the definitions, contexts, and theoretical frameworks relating to crisis and risk management. Through conceptual and case material, students analyse key aspects of risk management such as foundation principles, the differences between strategic and tactical risk, and emerging issues in risk management. Students will conduct a risk and vulnerability analysis on an organisation, an industry sector, or tourism destination, and develop critical insights into emerging issues and concepts in crisis management.

    3. Service Quality Management:
    Service quality management is the process of managing the quality of services delivered to customers according to their expectations. It assesses how well a service has been given in order to identify problems and correct them to increase customer satisfaction. This unit examines how to strategically manage a service orientated organisation to ensure effective quality management and the delivery of service excellence. Participants will evaluate contemporary hospitality-related consumer behaviour and the implications for changing guest expectations in a global context. Students will analyse new consumer behaviour models, including the characteristics of internet consumers, and the internet’s role in shaping hotel guest expectations.

    4. Marketing Management:
    Marketing is an organisational function and a set of processes for creating, communicating and delivering value to customers and for managing customer relationships in ways that benefit the organisation and its stakeholders. This unit employs an integrated marketing management framework, studying marketing in its local and global context. The study materials have been designed with a view to applying the principles of marketing management across a wide range of organisational contexts. In particular, emphasis is given to the integration of marketing concepts into coherent marketing and organisational planning. The unit also provides a foundation to effectively manage a marketing function and to establish an organisation’s future marketing direction, with a strong emphasis on ethical considerations when analysing marketing processes in organisations.

  • Accredited Qualification & Pathways

    At successful completion of an online higher education course you will receive an AQF accredited Le Cordon Bleu Australia certificate.

    Successful completion of an online Graduate Certificate may provide advanced standing into a range of Postgraduate programmes offered by Higher Education providers including Le Cordon Bleu’s Master of International Hospitality Management.

  • FEE-HELP & Payment Options

    FEE-HELP: Available to domestic students. Check your eligibility for FEE-HELP here.

    FLEXIBLE PAYMENT OPTIONS AVAILABLE: Payment per unit available. To find out more, please speak to one of our friendly representatives.

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