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Annabel is one of the talented students on the unique MSc Culinary Innovation Management degree which Le Cordon Bleu London delivers in partnership with Birkbeck University of London. At the event, Annabel will deliver a business pitch for her concept BEKERI. In Annabel’s words, ‘BEKIRI exists to expand the boundaries of modern luxury patisserie. The fusion classic recipes and African ingredients will offer a new dimension of cultural discovery and appreciation for customers.’
Over the last five years, the Pioneer 1.0 programme has supported over 500 budding entrepreneurs at Birkbeck and continues to champion ambitious students and recent graduates who have innovative ideas that will make a difference.
Since kicking off in November 2021, participants have taken part in seven monthly workshops to develop the skills and knowledge to succeed in business, learning from a range of entrepreneurs, industry experts and each other to turn their ideas into reality.
The six finalists are in with a chance of winning either the Best Business Idea or Best Business Pitch award, each worth a £1500 cash prize to support their business, along with a bespoke package of mentoring, coaching and promotion.
This year, over 100 students and recent graduates have participated in the programme and their achievements will be celebrated at the pitch and awards evening on Tuesday 14 June at BMA House in Bloomsbury.
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