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Le Cordon Bleu News, 11/02/2008
Le Cordon Bleu World Food Media Awards
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Tasting Australia


Le Cordon Bleu World Food Media Awards to recognise best in food and drink publishing and broadcasting.

Never before has there been so much interest in what we eat and drink. Cookbook sales are at an all-time high, there are more food and wine magazines than ever before, and entire TV channels are devoted to furthering our knowledge of food, wine and beer. Gastronomy-related internet websites and blogs are gaining in popularity, and new writers, stylists and photographers are gaining worldwide recognition.

The best of the world’s food and drink media professionals will once again be recognised in the Le Cordon Bleu World Food Media Awards to be held as part of Tasting Australia in Adelaide, South Australia in May 2010.

The next competition is our seventh and since our first Awards in 1997, more than 4,000 entries have been received, with ever increasing interest from around the world. These awards – where “Ladles” are presented - are unique in covering the widest possible range of food and drink publishing and broadcasting.

The foodie equivalent of the movie Oscars, the 2010 Le Cordon Bleu World Food Media Awards will acknowledge the work of food and drink professionals, writers, educators, TV presenters and producers, and recognise excellence across a broad range of publishing and broadcasting on food and drink, books, magazines, newspapers, television, radio, internet websites, guide books and photography.

Le Cordon Bleu is delighted to continue its association with the World Food Media Awards which highlights and rewards excellence in global food media and publishing at a time when interest in quality food and drink has never been stronger.

As the world’s leading educational institute in culinary training and in hotel and restaurant management and tourism at University level, it is appropriate for Le Cordon Bleu to support the gastronomic equivalent of the Oscars. The presence of Le Cordon Bleu International now encompasses some 30 schools in 15 countries, attended by more than 22,000 students annually. Holding a pre-eminence position in the world of culinary training with now 15 schools in America, Le Cordon Bleu has extended its educational strength from vocational training to management education including Bachelors, Masters and M.B.A.’s.

As an adjunct to its vibrant programme of teaching activities in South Australia, Le Cordon Bleu is present at many prestigious international gastronomic events – the World Food Media Awards is recognised within this calibre.

In the 2010 competition there are six sections, which comprise 24 individual categories to be awarded, inclusive of 4 new categories; Best Radio Food and/or Drink Segment; Best Health/Nutrition Writer; Best Website Blog; and Best Food and/or Drink stylist.

As with the previous competition, only Gold Ladles will be presented. However, short-listed nominees will be fully recognised and will be entitled to display 2010 Le Cordon Bleu World Food Media Awards insignia to further promote their work.

Works eligible for entry in the next competition must have been published or broadcast between June 2, 2007 and January 31, 2010. After the closing date for entries of February 5, 2010, an international panel of food, wine and media professionals will begin the task of judging the entries. Following judging, the public announcement of nominees will take place in March, 2010.

Entries are available online at

For further information contact:

Karen Lewis
Project Manager, 2007 Le Cordon Bleu World Food Media Awards
PO Box 274
Subiaco, Western Australia 6904
P: 61 8 9388 8877
F: 61 8 9388 8866

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